Comments on: Hello Kitty MBA Hell

By: Margaret

Margaret — Sun, 29 Mar 2009 15:51:38 +0000

“Seriously, if you were a student and could pick any marketing theme project to conduct, why on earth would you pick Hello Kitty?”

Well I might, but then my mother has always had a weird fascination with cults and serial killers and I feel like there’s some interesting cross-over potential in subject matter there.

By: Katie

Katie — Sun, 16 Nov 2008 00:31:22 +0000

I may be mistaken, but it the reason for picking Hello Kitty for their subject may be due to the population of Asians at UCI (it is more than 50% asian-american). I’m a student there (and I am caucasion) and I have been exposed to more Hello Kitty in my few months there than I have in my whole life. Just a thought :]

By: Noe

Noe — Sat, 15 Nov 2008 17:10:26 +0000

I am puzzled by how people keep asking you for links, “help” etc… when you clearly state – over and over again – how much you despise the cat-who-shall-not-be-named and will not provide these links or give this “help”.

I suppose it’s just further proof that the stupid seriously outnumber the rest of us… *sigh*

By: meow!

meow! — Sat, 15 Nov 2008 03:50:07 +0000

Doing the survey was the best laugh I’ve had in ages. If you pick the leather jacket you get a guy in ridicules pink leathers…I would buy the just to laugh at the unfortunate soul I could convince to wear them.

By: Lulu

Lulu — Fri, 14 Nov 2008 13:27:36 +0000

That survey was very shallow. If they wanted responses from a variety of demographics, they need to beef that thing up.

Would I rather buy a stuffed bear or a handbag? Neither, but I would like a new book, thanks!

By: mhkitty06

mhkitty06 — Thu, 13 Nov 2008 14:27:57 +0000

@ Kitteh!!
Very good point!

By: Kitteh!!

Kitteh!! — Thu, 13 Nov 2008 08:59:59 +0000

The mere mention of HK wine just confirms my view about the utter inappropriateness of some HK products.

Apply this test – would you want your 6YO to have (and where possible consume) this product? If the answer’s “no”, then the product is inappropiate.

By: Mari

Mari — Thu, 13 Nov 2008 00:13:38 +0000

OMG!!! That survey is TERRIBLE! Was it done by a child? And dear heaven, who ever thought that Hello Kitty Wine was a good idea? What would it taste like – cat piss?

By: melora

melora — Wed, 12 Nov 2008 18:03:47 +0000

“ROCK ON!” MBA students. One can never have too many Hello Kitty products.

By: dustbury.com » The future of marketing

dustbury.com » The future of marketing — Wed, 12 Nov 2008 15:24:53 +0000

[...] A future of marketing, anyway: We are a group of first year full time MBA students in UC Irvine doing a big marketing project on Hello Kitty and we really need a big favor from you — if possible, to complete this 5 min survey and also to post this survey on your blog or ask your friends to help out as well. We need data that can exclude demographic limitations so we need people from all over the world to do this and we are looking for more than 2000 participants. Please use your charm and also your passion for kitty to help us on this survey! [...]